Biography

Volodymyr Nosov
Businessman, investor, philanthropist

Volodymyr Nosov is the Founder and President of W Group, investor and Chairman of the Supervisory Board of FC “Metalist 1925”, as well as the Honorary Consul of Ukraine in Spain.
Born in Kharkiv, Ukraine, Nosov began his career in commerce, working in various distribution roles from 2007 to 2011. In 2011, he founded his own distribution company, which he successfully developed and later sold in 2017. Following this, he turned his focus to blockchain technology and digital innovation.
In 2018, Volodymyr Nosov founded WhiteBIT, a cryptocurrency exchange platform that has since evolved into a global leader, promoting the mass adoption of blockchain technology and financial inclusion.
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W Group

In 2018, Volodymyr Nosov founded a cryptocurrency startup that initially offered a spot trading service featuring twenty popular trading pairs.
The name “WhiteBIT” embodies the company’s mission to become the first truly transparent and trustworthy player in the cryptocurrency industry. The word “white” symbolizes honesty, openness, and integrity — a clear contrast to the gray and black segments of the market.
In its early years, WhiteBIT focused on building innovative technical solutions, with a strong team of developers forming the foundation of its operations. Over time, this growth evolved beyond a single exchange.
Today, WhiteBIT is part of the global fintech ecosystem W Group, which makes blockchain and crypto easy, secure, and accessible for everyone. W Group now brings together multiple innovative products and services, serving over 35 million users across 150 countries worldwide.
W Group global mission

To drive universal adoption of blockchain technology worldwide

WhiteBIT motto

You Set the Level!

Values

Security, Professionalism, Innovation

2022 saw WhiteBIT embarking on a new stage in its development: international expansion. Three years on, WhiteBIT is part of a global group of companies engaged in blockchain development.

The company offers in-country physical presence in :

Ukraine

Lithuania

Georgia

Turkey

Spain

Portugal

United Kingdom

Australia

WhiteBIT crypto exchange is the central element of the company's ecosystem. It includes:

  • Whitepay crypto processing service
  • WhiteSwap, a decentralized exchange
  • WhiteEX, or physical cards for replenishing crypto balances 
  • The Coinomist, the world's first crypto entertainment & news show
  • ByHi, YouTube entertainment on all things crypto
  • white.market, an innovative peer-to-peer marketplace for trading CS:GO skins 
  • WhiteBIT Coin (WBT), the native coin of the Whitechain blockchain
  • WB Soul ecosystem
  • WhitePool, our mining pool
  • PayUnicard, a neobank institution in Georgia that offers a UniWallet e-wallet & Unicard Visa/Mastercard payment cards

WhiteBIT crypto exchange is:

Top 5
ranked among the most secure exchanges in the world according to the certification platform CER.live
$2.7T
annual trading volume (average)
3x
the load of the largest global payment systems on Black Friday, thanks to a powerful trading core
8M+
clients from around the world
24/7
support and a developed ecosystem of products
330+
assets
780+
trading pairs
9
national currencies
1,200+
team members
Commercial partners for W Group include Visa, Tether, TradingView, Misyon, Crystal, Netpeak, Circle, Clear Junction, ripple, banking circle, Brave, FACEIT and Juventus, Ukraine’s national football team, the National University of “Kyiv-Mohyla Academy”, plus Ukraine’s Ministry of Foreign Affairs.
Stance on Russia and Russian parties: W Group does not cooperate with Russia. Russia and the ruble were completely excluded from all company processes in the first days of Russia's full-scale invasion of Ukraine, beginning in February 2022.
More about projects and initiatives

FC Metalist 1925

In 2023, Volodymyr Nosov became an investor in the Ukrainian football club Metalist 1925, playing a key role in rescuing the Kharkiv-based team from liquidation. His active involvement and commitment to the club’s revival led to his election as President, and he now serves as Chairman of the Supervisory Board of FC Metalist 1925.
As a leader, Volodymyr envisions his role as bringing innovation and modern management to the club. He drives the adoption of cutting-edge technologies and strategies to strengthen fan engagement, optimize operations, and elevate the club’s professionalism — transforming a heritage-rich Ukrainian football institution into a sustainable and forward-looking business.

Supporting his country against Russia’s aggression

Since the onset of Russia’s full-scale invasion of Ukraine in February 2022, Volodymyr Nosov has personally donated more than $11 million to support his country. His contributions include funding tens of thousands of food parcels to sustain displaced civilians across Ukraine. In partnership with others, he also initiates and supports projects that assist Ukrainians worldwide.
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In recognition of his significant contributions to Ukraine’s Armed Forces, Nosov has received over 50 letters of commendation from military units and commanders. He has been awarded the honorary badge “For Assistance to the Army” by the Commander-in-Chief of the Armed Forces of Ukraine. In addition, he holds a third-degree commendation from the National Security and Defense Council of Ukraine, and has been officially acknowledged by the country’s Defense Intelligence for his steadfast support in the struggle for Ukraine’s independence.
Beyond these military honors, Volodymyr Nosov and the WhiteBIT cryptocurrency exchange have also received a letter of appreciation from the UNITED24 fundraising platform for their ongoing humanitarian and charitable efforts.